In this day and age, consumers are becoming more and more focused on food safety and more and more aware of the environment.
They are more interested in their diet, and general well-being: products with low fat content, without gluten or additives, without artificial preservatives and packaged in 100% sustainable and safe packaging are gaining ground every day.
Consumers are also either for safety reasons with regard to COVID-19 , or due to lack of time, reducing their time in the store or preferring to buy through online platforms.
This means an increase in pre-packaged products such as meat, chicken and sausages and this trend is constantly on the rise.
Faced with this undeniable reality, the meat industry is taking it into account and changing its traditional production and packaging systems for others that are much safer, ecological, innovative and sustainable.
The meat sector, like other food sectors, faces daily challenges related to food safety, sustainability and improving product presentation and is looking for immediate and reliable solutions.
This improvement not only achieves all of the above but also another major objective such as reducing the amount of food that ends up in the waste.
When food is produced but spoils before it reaches the consumer, all the resources needed to create it – from production to processing – but also during processing, packaging and transport are wasted.
Food production is a major contributor to global greenhouse gas emissions.
That is why the meat industry is now looking for new packaging systems designed to offer the product maximum protection, thus helping to reduce the amount of food that ends up in waste.
Let us consider that 20% of food produced in Europe ends up in waste every year.
The innovation of CRYOVAC® DARFRESH® as a solution!
- The automation of the packaging process
- Ensuring a stable and reliable production process
- Traceability and minimisation of losses
- The reduction of manual product handling ( minimizing human contact ) which is particularly important in today’s COVID-19 era.
- Reducing the amount of used plastics through “reduced or zero scrap” technology in a range of packaging machines
